Love instead of war, let's kiss for peace! Young people around the world who delivered a message of peace and coexistence Unilever AXE Men's grooming brand Super Bowl ad (Super Bowl 2014)

Men Deodorant brands Unilever AXE (LYNX) AXE EFFECT is the slogan that AXE 
Deodorant is simply to remove the smell of sweat, not that men radiate her sexiness, to attract women with a strange charm, sex appeal, the fact that the product consistently 'm shown to be a campaign to highlight. 


Recently, AXE (LYNX) in the men's deodorant body wash, shampoo, Face Wash, Shave Gel Men's grooming products, including the brand expanded to include all the practical and functional to give the product a unique brand identity with emotional appeals to sweat functional properties of the product that removes odors and emit a world of men's sexual attraction that "sex appeal" of the concept of a strong emotional involvement properties maintained for more than 10 years of creative and inimitable come easily differentiated brand identity Build succeeded. 


Couples in love fall into confusion because the big city! - AXE ANARCHY 'UNLEASH THE CHAOS' (Deodorant / Unilever) 


The amazing men and women wearing sunglasses in the window unfolds the secret affection? The exciting brand experience for AXE (LYNX) Digital Creative - Lynx Anarchy for Him and Her (Australia) 


Sexy concept of a new product line to keep the oncoming AXE AXE PEACE for you to feast this time the young men and women around the world (young guys and girls) who "of world peace and co-existence, unity and let's practice" is the new campaign with a message " Make love. Not war "unveiled know. 


Scheduled to be held on February 2nd 48 Super Bowl ad (Super Bowl ad) campaign will be officially released via advertisements, "war is not the way we love / Make love. Not war" as the subject of the Vietnam War, the Second World War and the Middle East (former Iranian President Ahmadinejad) and the dictator of North Korea (Kim Jong Un) figures reminiscent of the war appeared imminent beautiful, warm and provocative situation turns into a moment of love between a man and a woman to put inverted world full of images of the dispute sometimes love is the most powerful weapon that you point to the story.

The new campaign of Unilever AXE Make love. Not war is a strong social consciousness and social media to communicate digitally relatively high proportion of Aimed at the younger generation AXE / LYNX target to target in the contact (AXE / LYNX brand's social media followers of the global total by 2200 people) that war and conflict are one of World's buzzword in the unity of the message of peace and co-existence appeal to be there.   


 AXE campaign for the promotion of the PEACE line with advertising through online and social media is a powerful weapon in the world to love and kiss one of harmony and peaceful place with a message that the power to make # KissForPeace'm taking advantage of the theme around the world, pictures of couples kissing each other hash tag # KissForPeace # using social media to raise some of the selected 27 January to 9 February in New York Times Square digital billboard campaign after introducing About the site also will conduct a digital campaign called shin.

* AXE PEACE - AXE & PEACE ONE DAY




   


 AXE is a world-famous British documentary film director of 'Gili Jeremy (Jeremy Gilly)' and the international peace movement initiated by a non-profit organization called the Peace One Day (Peace One Day) and peace-building partnership with the Peace One Day in September each year 21 days designated International Day of Peace (Peace Day) to actively inform the other hand, $ 250,000 to support peace One Day will be on.

http://www.peaceoneday.org/axe-peace  

 Divergence of men that her sexiness , to attract the opposite sex with a strange charm , sex appeal for the product consistently emphasize that this show AXE campaign on the eve of the Super Bowl at the time of changing the concept of " harmony and peace of the whole world Let's make the message " might be a little awkward I think coming . 


 AXE will show that while the concept of sex appeal, which was also a key target of young men and women and all the men and women of the communication process as there was the theme of love is stronger than any brand and enthusiastic fans in the brand AXE is too heavy t no love for each other and manners and enthusiasm as one of the world harmony and peaceful place to go to make it all planned by the global communications market with key customers targeting young people make significant moves in the process called I think your .

Advertiser: Unilever 
Brand name: Axe 
Agency: Bbh London Mjz 
Country: United Kingdom 

 * Peace and coexistence between regions and countries, speak a message of love, even a lot of the brands had previously. Benetton's campaign, that it's the most representative. 2012 'Cannes Lions Grand Prix Winner. 


 Hatred and misunderstanding, suggesting differences to solve the problem of public messages told in the voice of warmth and exceptional brand campaign Benetton United Colors Of Benetton "unhate" - 2012 'Clio Advertising Festival (clio awards) PRINT sector GOLD, 2012' Cannes Advertising Festival PRESS sector Winner of the Grand Prix. 


 * Was introduced in 2013's Super Bowl Ads AXE .. AXE Apollo line is designed for the promotion of true wit is worth advertising matter. If you do know the history of AXE that will add charm and fun.



 

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[World Day of Peace] September 21 advertisement Leo Burnett, of I & I.

September 21, Memorial advertising the World Day of Peace.

I suppose the World Day of Peace today.
When I search for the World Day of Peace, is (founder of Kyung Hee University)
Jo-young-shik Dr. chaired the World University president times of the day
Suppose you have a proposal to propose to enacted and promulgated the "year of world peace" and "World Day of Peace" of the UN.

Then, in November the 36th United Nations General Assembly in 1981, this project has passed, the "World Day of Peace", and you have decided on the third Tuesday of September by the UN General Assembly was held for the first time.

In order to talk the peace of the world, you will not be able to miss the story of the war?
Again, if to live all people in the world while love without fighting with each other, will not be peace in the world is it?
Please do not make war. When the war, also suffer themselves immediately. It is to kill each other. You can do a lot of messages that, but if you look at the ad that brought today, it does not have such a story.
It is advertising which is adapted to act Let me think about it a little more. !

First, it is advertising that has been executive advertising company in India called ~ I & I.
People who went claimed the lives of many led Hitler, such as bin Laden, the war of the world will be appearing this ad.
If you look at the copy, I understand immediately.

Second, though it is advertising that Leo Burnett issued this time,

to induce participation aimed at people in commemoration of the World Day of Peace that recipeace movement, opposed to each other through the food. I am engaged in a kind of social movement that. It is likely to a proposal to be carried out by looking for food professionals from various fields, cook, food stylist, and try to together.
I think if you look at the print, to be able to know can I tell what the message.
However, I am not able to know how recipeace movement may or may proceed to the inner surface and insight my short.
Will it to induce the participation of people with experts of food simply? The - I do not know Well, the second ad is recipeace movement copy of Leo Burnett below.

[Recommended] movie "the thief" review / movie, anime, manga / My story

(The Book Thief, 2013) / recommended movie 

Director: Brian Percival 

Cast: Roger alarm, Sophie Nellis, Heike Makachuu~iiru 

Genre: Drama, War

I will introduce you supposed to see a good movie after a long time ^ ^ 

This thief is a movie that was in the original a book called the thief was published in 2008. 

Though it is a movie that has not been opened yet in Korea 

Luckily, I - I saw first

World War II at the time, this thief is so and against the background of the Germany of Hitler regime. 

Mild tension around, style of movie overall, to me someone 

It is expanded in the form of storytelling like me talk. 

Is not a movie with the impact, it seems if you look at the art film. 

It may be said that it is feeling similar to the pianist of movies dealing with World War II.

After it was stolen in the first book Lisel girl you do not know the statement is not read, 

It is a story that will enter the adopted daughter of a small German village and experience. 

From beginning to end, while still indifferent life of Lisel era and circumstances of the time, you tell me that it is a sense of tension.

If you like the usual book, childhood began to read the book first 

I think that it will remember the joy of reading the book this and that. 

Lisel also in the movie, with the help of people around, and getting to know its fun 

At the same time, you know how to express themselves, and how to wrap up in the thought of your own world. 

And adapted to communicate with each other through this, Lisel ... and characters' will to understand each other What is the term.

How the Germans going to come and been brainwashed by Hitler in the movie in general. 

Story was only if it is pain has been put to them, 

In addition, it is the movie that gives us the opportunity to be seen thinking about posture in contact with the living.

After Mashi opportunity because it is movie excitement will remain as long finish 

from looking, please look us ~

I will do a brief introduction of the characters.

Protagonist: Lisel. ~ Beautiful acting really well ^ ^

Adoptive father of Lisel: Hans. - Love a lot, Although it is weak. There is also a belief.

It is a role, such as the lighthouse to Lisel.

oster mother of Lisl: Rosa. -  The sharp poor quality, but there is .. reverse.

Young Jews to be persecuted: Marx. - Is a victim of war, young man with conviction.

It is the people that Lisel is longing.

Cute boy close of Lisel: Rudy. The sad boy, really cute.

Likes and dislikes might be divided by the propensity of people to look at, but evaluation of the neighbor-movie is a good movie once ^ ^ 

A review of "the thief" So I would like to highly recommend if those who like movies where there is excitement and mild emotional it ~ I will finish.

104 anniversary Ahn Martyr dying for one's country, I think the "oriental peace theory".

(substance) 

The buried near the Harbin park my bones after the dead me, and me to squad leader in our homeland becomes sovereign right to recovery. 

I will do my power for recovery of our country and also of course, be carried out in the heaven. 

The brethren back, and responsible for all countries of each, you guys tell me were combined heart and with all your obligations were people, to be up making a merit to match the power. Sound independent of when I hear in heaven, I call the cheers and dancing of course.

------------------------------------------------------------------------------------------------------------

Next week, the 26 March Martyrs Ahn So right now he's been 104 years doctors have said. 

His greatness when the country is in crisis the last extremity  droopy honored to blow up the enemy's head and loyalty to the Killer-Blade Army has a nonporous. 

However, the mere basis of his 'Move containers' not to know that we adore him even head down to the memorial. He claims that the independence of the Korean people to pursue the development, but also with the lines that make up the world with 'Oriental peace theory' claimed. 

With his' humanity 'and' good-neighbor spirit world at the time, and also the different empirical effort was a difficult mental state. Eastern Kingdoms against Western imperialism, he is helping each other to protect their sovereignty, independence and prosperity to make argued. 

Killed his enemies and theirs under the weak is not snatch from coexistence and peace through mutual cooperation will chase one. 

Although his idea and he did not even recite town. No one could not make their own life on the line in accordance with their own ideas and proved for the Empire. 

Flow of world history, he knew, to get out to the world in the future-oriented vision was for sure, this practice had the courage and skill. He commands the ground of our nation 'devotion to the welfare of mankind' embodies the ideals. 

Japan is carrying on his horse frightened intimidated. When the incidence Ahn their infamous World's naked face  in intact revealed. So hurry up and kill him and his ideas in his book handed down to posterity prevented. 

Ahn doctor's 'Oriental peace theory' unite and help each other as having two Eastern Kingdoms 'keep East reason & Technology of the West  ' modernization accomplished in the history of the world how to develop side be? 

Unfortunately, however, the Western imperialist dog in Japan itself bite ask neighbors. And in the end to bite my master went the way of the destruction. Japan is now once again a hundred years ago as "a time of glory 'want to follow the way of reporting conservative swing then going on the road. 

Japan is one hundred years now, even listen to the words of Ahn unless the doctor, and they are unhappy again around the world of street children themselves isolated, naughty a despised person hate to be bought. 

Worry about the future of Japan and want advice. Ahn now than to find any memorial shrine to shrine, Yoshida Shoin '征韓論' than Ahn's "Oriental Peace Theory 'in Japan in the future should be worshiped. 

By the way, is not something to worry about man. Heaven's Republic of Korea Ahn yesterday watching the doctor any idea how? Hail to you, at least it seems not being called. 



[Source] Ahn doctor Martyrs 104 years, "the Eastern pyeonghwaron 'think. | Author gimwooseok